Revisit old sites, You could double your Affiliate earnings!
The team at Affiliate Project (I look like rodders and Paul looks like Delboy) are constantly busy on new projects, but we don’t want to leave our old sites going stale. As we recently noticed that one of ours sites was affected by a site speed problem, we’ve been reviewing our sites structures, meta stuff for on site SEO optimisation as well as google webmaster tools to see where our site is appearing. Google has not long ago updated the webmaster tools and now the search queries gives you a bit more detail, a little bit like Google analytics. This is very useful data as you can see in a quick snapshot where your site has appeared for so many keyword phrases and also see what impressions your site got. It also gives you the CTR (click through rate). Now I’ve been analysing this data and also looking over the search keywords that are fairly low competition and OK search volume and we’ll now work on improving our search ranking for more keywords by writing more content on site and off site and doing more link building on these keywords. The first thing we need to do is work through a list of those keywords and pick those that are easiest to rank. We reckon we could double our traffic and click through rate, therefore doubling our profit with not too much work. Hopefully we’ll be out of our day jobs sooner that we think. This time next year rodders 
Back Order Domains
Recently Affiliate Project team has been working on building up our niche websites to increase our ‘leaving the day job pot’ as well as working on developing a couple of projects. 1 of our bigger projects is currently taking up a lot of our time as its a massive competitive market. Probably not the best idea for Affiliates that haven’t been doing AM for that long (almost 1 and half years now), but there is now 3 of us contributing so hoping to compete. It’s a challenge for sure. Anyway we have also been waiting for a premium domain to drop for another bigger project we wanted to work on and not so long ago it had dropped but we missed out to some other chump! We hope they fail with that domain lol. Only kidding, the best man or woman beat us to it and grabbed that domain on Backorder.co.uk before we could. We have placed a back order on 2 sites domainmonster.com and caught.co.uk but obviously wasn’t as quick as the backorder.co.uk guys.
We won’t reveal the domain, well not just yet as it might give away too much information about a bigger project we were thinking of working on as it will be mostly affiliates reading this and thinking oh great idea (or maybe they won’t) then we’ll have more competition.
If anyone has had any success with certain back order domains then we’d like to hear about it, but I guess you wouldn’t necessarily want to share this with us. Oh well worth asking.
We have some other big projects in the pipeline so stay tuned to hear when we announce the go live for some big things ahead for Affiliate Project team.
Google Ranking affected by site speed
Not so long ago, Google had announced that website speed would be part of their ranking algorithm. We have recently been affected by this with one of our niche sites. We were in 2nd spot on the first page of Google for some time for our 1 keyword niche domain which gets approx 110,000 exact and 368,000 broad searches in April according to Google Adwords Keyword Tool. I’m not sure if the exact search matters too much when its a single keyword domain! Anyway, we noticed that it had dropped from 2nd spot to nowhere to be seen just the other day so we immediately started looking into what could be wrong to have caused the site to drop. Now this can sometimes be a mission to find out as Google doesn’t exactly tell you whats wrong, you have to dig around. So first thing was to check Google Webmaster Tools to see if there was any errors with our website pages – no errors. Then I checked out the diagnostics section in the speed section, noticed that our sites pages were 100% slower than the majority of websites. Not Great!
This was caused because our site is using our own product database to display the data feeds from several merchants. Now because the site keyword is quite generic there is a massive amount of products to display. This was an older site which was using our old php files which didn’t have pagination so some pages had to wait longer than 1 minute to display all those product images. The solution which we are still working on is to go through all those custom php pages and modify our script to include pagination. This will enable each page to only show say 20 products per page and make the pages load much faster. Something we should have done a while ago.
Now the next challenge will be to convince google to put us back by notifying them that we’ve corrected the problem. Lets see how long it takes to get it back to where it should naturally be.
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