What are Backlinks?

Posted on February 18, 2009 by Paul · Posted in Affiliate Tools, Search Engine Optimization 

Backlinks are incoming links to a website or web page. So if a website contains a link to a new website or web-page then that link is called a backlink for the destination webpage.

Backlinks are important for Search Engine Optimization (SEO). The reason for this is that the number of backlinks is one indication of the status or importance of that website or page. The more backlinks a site has, the more popular that website is deemed to be as more people are linking to it. Search engines use backlinks as a way of determining where that website appears in the ranking on search terms. There are other factors involved but improving backlinks is one way to increase the SEO of your website.

We are just discovering backlinks and will be trying to generate some useful, genuine backlinks to our site. To find out the backlinks on a site in Google you can type the following into the search field:
links:www.affiliateproject.co.uk


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